Name of your website?www.ApparelOnlyAuctions.com
Your name?
Apparel Only Auctions Inc
Your Location (city, etc)
Atlanta
When did you start your website and why?
It was an idea that had been in the works since 2004. We have been officially online since Jan 2006. We launched in May of 2007. It took a long time to put all the pieces of the puzzle together to create what we wanted.
We started the website because it is a great niche market that is untapped.
Please give us a short summary of your website, business model, etc
We are an online niche market auction website featuring clothing, jewelry, accessories, and beauty products.
What has been the most difficult part of creating and running your website?
Finding the right company that understood our vision. When you are in the fashion segment of the market it is more than just slapping a website together it is visual and emotional experience that shoppers need and want to experience. After many failures we finally found a company that gave us the technical and visual aspect combined.
What has been the easist part of operating your website?
The concept.
What was your biggest mistake?
None. We learn from our mistakes. That is how you grow.
Who maintains your website and why?
We do as well as our web design company.
What are your views on ecommerce and the future of the internet?
It is great! It has changed the way business is done and has made everything accessible with a few clicks.
What method has been most successful for promoting your website?
We are still working on the marketing aspect. We focused alot on getting everything in working order so now its time to market! We meet with a PR team this week to get that in place.
What is your website address?
www.ApparelOnlyAuctions.com